How woom bikes takes an employee-first approach to grow its customer base
Are your employees an untapped source for customer feedback? Employees across an organization work with buyers at different stages in the customer journey. By gathering their feedback, companies can capture the biggest picture of employee and customer needs.
That strategy is precisely what woom bikes, a children's bike company, employed. By focusing on both the employee and customer experience, woom bikes:
- Bolsters the customer experience by acting on employee feedback
- Understands the voice of the customer across every touchpoint
- Leverages CX insights to drive growth and guide new product development
Watch this “Ask Me Anything”-style webinar with woom bikes to hear from April Obersteller, director of global experience, and Christopher Hogan, head of global voice of the customer, to learn how their team improves employee and customer experiences in tandem.