Shopper Insights

Uncover where and how consumers are shopping for your product category to inform your messaging, merchandising, and pricing strategy.


Shopping preferences and behavior are constantly evolving, so it’s more important than ever to be operating off of the most recent, relevant, and comprehensive picture of your target consumers.

The purpose-built shopper insights solution from Momentive is the fastest way to gather insights from your target buyers to know how to influence purchase decisions. Our research consultants will partner with you to design and launch your shopper insights study, customized to deliver the exclusive insights you need.

Intuitive crosstab reports and data visualization will help you understand the shopping habits of your target buyers across multiple markets.

  • Understand how purchase behavior is evolving
  • Capture what elements impact purchasing decisions the most
  • Uncover how behavior varies across segments of your target market
  • Learn what channels and content formats will grab the attention of your target buyers

Get insights from shoppers all over the world

With our integrated panel, you’ll be able to reach your ideal consumers and decision makers in minutes: 175M+ people, 130+ countries, 57 languages, 50+ profiled attributes, custom screening

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Get timely market data with our powerful Shopper Insights solution

Speed to insights

Uncover high-impact insights in minutes, not months. Our automated analysis does the work for you and our AI-Powered Insights eliminate manual data processing.

Quality data

Our always-on approach to quality management including automatic bot and fraud detection ensures the data you capture meets industry standards.

Expert services

When bandwidth gets tight, let our market research consultants and dedicated account managers supercharge your research with our flexible engagement model.

Leading brands choose Momentive for market research

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Learn more about our Shopper Insights solution and schedule a demo.

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