MOMENTIVE FOR PRODUCT TEAMS

Build high-impact products with market fit

Learn how product & innovation managers use market, customer, and product insights to build, optimize, and launch successful products.

Get market insights throughout the entire product life cycle

Product teams can use market research to gather insights at each stage of the product life cycle.

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Top Momentive solutions for product & innovation managers

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Concept Testing

Test product and feature ideas with your target market, and compare to competitive benchmarks. With this expert-led solution, collect insights to optimize your new product concepts prior to launch, maximizing your chances of in-market success.

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User Experience

Get in-the-moment feedback from users directly within your product, website, or mobile app to improve user adoption, loyalty, and satisfaction.Take full control of your digital experiences–from online marketing to logged-in product sessions–by collecting user feedback in real-time.

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Product Optimization

Develop the optimal product using conjoint analysis to understand consumer choices, trade-offs, and attribute importance.

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Package Testing

Get feedback on how to optimize your package design to maximize appeal with your target customer and stand out against competitors.

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Price Optimization

Find the optimal price point and range for your product or service using the Van Westendorp price sensitivity model.

CUSTOMER STORY

“With the help of Momentive, we cut our product development cycle in half”

Startup Helix Sleep creates winning products by listening to its target market in real time.

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Why choose Momentive for Product?

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Speed-to-insights

Integrated panels, built-in methods, and automated AI-powered insights allow you to get results 10x faster.

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Built-in expertise

Design and run your research in record time with guided methodologies and analysis in our agile solutions.

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High quality, global reach

Proprietary and vetted sources give you access to 175M+ people in 130+ countries, and deliver results you can trust.

Innovative brands rely on Momentive solutions

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CUSTOMER CASE STUDY

How Sakura of America fuels innovation

Learn how Sakura of America uses market and consumer insights to build new products

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GUIDE

A guide to agile concept testing

Discover how to quickly test, validate, and optimize your product concepts

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ARTICLE

How 4 companies reshaped their CX

See how top companies use insights to reimagine customer experiences

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Ready to get started?

Learn more about Momentive by scheduling a demo where you’ll find out how to:

  • Validate your product ideas faster
  • Optimize your product throughout its life cycle
  • Work with our team of experts build superior customer experiences

Contact us today