SurveyMonkey Acquires Fluidware, Provider of FluidSurveys and FluidReview

Canadian Survey and Application Review Provider Extends SurveyMonkey’s Global Reach, Product Base and Team

Palo Alto, CA and Ottawa, ON, August 5, 2014 – SurveyMonkey, the world’s leading online survey platform, today announced the acquisition of Fluidware, a provider of online survey and application review tools. Financial terms of the transaction were not disclosed.

Fluidware, established in Ottawa in 2008 by co-founders and co-CEOs Eli Fathi and Aydin Mirzaee, is the provider of software solutions FluidSurveys and FluidReview. FluidSurveys is an online tool that allows individuals and organizations from around the world to create fully-customized surveys, collect data from respondents and analyze results in real-time. FluidReview is a centralized solution that makes it easy for organizations to collect, manage and review applications and submissions online, including scholarships, grants, fellowships, calls for proposals and business plan competitions.

“This highly complementary acquisition will extend SurveyMonkey’s global reach, particularly into the attractive Canadian market where Fluidware is an industry leader,” said Dave Goldberg, SurveyMonkey CEO. “We look forward to working alongside the talented Fluidware team as we continue to execute on our strategy to attract new customers, access new territories and leverage leading technologies that help further our mission of helping our customers make better decisions.”

“We are thrilled to be joining forces with SurveyMonkey, the global leader in the category and the creator of one of the first consumer software-as-a-service products,” said Mirzaee. “As part of SurveyMonkey’s unrivaled product portfolio, FluidSurveys and FluidReview will benefit from superior resources and support, including a proven management team with more than 15 years of operating experience. We will be able to accelerate and scale the development of innovative software solutions that empower customers worldwide.”

SurveyMonkey intends to maintain Fluidware’s office and infrastructure in Ottawa. Additionally, there will be no change in the location of Fluidware’s customer survey data. It will continue to be stored in Canada, and protected by the same Canadian standards that were in place before the transaction. Fathi and Mirzaee will each have a role in the combined company.

About SurveyMonkey
SurveyMonkey is the world’s leading online survey platform, with more than 2 million survey responses every day. SurveyMonkey has revolutionized the way people give and take feedback, making it accessible, easy and affordable for everyone. The company was founded in 1999 with a focus on helping people make better decisions, and has built technology based on over 10 years of experience in survey methodology and web development. Customers include 99% of the Fortune 500, academic institutions, organizations and neighborhood soccer leagues everywhere.

The company has over 300 employees globally, with headquarters in Palo Alto, CA. For more information, visit

About Fluidware
Fluidware was established in February 2008 to develop software solutions that empower intelligent decisions. Today its flagship products, FluidSurveys and FluidReview, are used in over 40 countries by Fortune 500 companies, global non-profit organizations, universities, government institutions, grass-roots organizations and startups. Its customers rely on Fluidware software to help collect and analyze the data they need in order to succeed.

For SurveyMonkey:
Bennett Porter


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