TOPIC

Product Experience

We bring you new and exciting ways to create B2B and B2C products your customers will love by incorporating agile market research throughout the product development cycle.

SOLUTIONS

Amplify the value of feedback for teams across your organization

From marketers to HR teams, see how Momentive solutions can help you accomplish more with game-changing insights.

Sep 16 • 4 min read

SOLUTIONS

How Sakura of America fuels consumer-led innovation with Momentive

Learn how Sakura of America uses Momentive to test concepts, optimize pricing, and gain deep insights into its target market.

Mar 29 • 3 min read

SOLUTIONS

Go to market with confidence by adding benchmarks to your concept testing

Four considerations for selecting the right concept testing benchmarks.

Dec 14 • 6 min read

EXPERIENCES

Ongoing pandemic forces early shopping, boosts mall traffic

As we head into another holiday season amid a pandemic, learn what consumers think about shopping, spending, and travel.

Oct 22 • 6 min read

SOLUTIONS

How AI can uncover consumer insights with agility and speed

Learn how new AI developments are helping companies take a more agile approach to market research and driving brand and company performance.

Sep 30 • 5 min read

SOLUTIONS

From disrupted to disruptor: How top brands are reinventing their business

To help businesses build a foundation for success, we highlight a few brands that embraced technology and data to pivot in remarkable ways. Here’s how to do it well.

Sep 30 • 5 min read

TECHNOLOGY

The era of decentralized technology purchasing decisions is here

The new buying landscape puts pressure on tech vendors to become more agile and ensure their brand, message, and products resonate with customers.

Sep 30 • 4 min read