TOPIC

Momentive Research

Data is power. We bring you our latest research so you can stay on top of trends affecting the experiences you deliver to your employees, customers, and markets.

EXPERIENCES

Momentive study: AI in education

College students embrace AI in school, but fear its impact on their education and job prospects after graduation.

May 19 • 3 min read

EXPERIENCES

Momentive study: consumer expectations in CX

Companies’ customer experiences are often misaligned with consumer perceptions and expectations.

May 12 • 1 min read

EXPERIENCES

CNBC|Momentive Your Money Financial Confidence Survey

Apr 11 • 1 min read

SOLUTIONS

Momentive study: US+APAC Gen Z shopping habits

According to a Van Westendorp pricing sensitivity analysis, $90 is the optimal price of special-edition sneakers among US Gen Zers, with acceptable pricing ranging between $60 to $130.

Mar 17 • 4 min read

EXPERIENCES

AAPI Data|Momentive poll: 2023 diversity in American life

We uncover the perspectives and experiences of different racial groups on topics such as gun violence, hate crimes, mental health, abortion, and diversity in the workplace.

Mar 9 • 9 min read

WORK

CNBC|Momentive Poll: Women at Work 2023

Mar 1 • 1 min read

Momentive study: social media and the brand-customer relationship

We explore how are consumers relating to brands today, and the role of social media on the brand-customer relationship.

Feb 17 • 3 min read

...