Brand Insights

Stay on top of the latest trends, new developments, and customer stories of how B2B and B2C brands are shifting perceptions and staying relevant in the marketplace.


How Tweezerman grows its global brand with agile market research

For Tweezerman, Momentive data means the difference between betting on intuition and making confident, consumer-focused brand decisions.

Oct 3 • 2 min read

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Consumer spending during a downturn: Business leaders share survival strategies

Sep 26 • 4 min read

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How Chime secures data and powers growth with Momentive

With Enterprise Feedback Management by Momentive, Chime streamlines data collection while protecting highly-regulated financial data.

Sep 26 • 3 min read

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Amplify the value of feedback for teams across your organization

From marketers to HR teams, see how Momentive solutions can help you accomplish more with game-changing insights.

Sep 16 • 4 min read

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Introducing Idea Screening: test early-stage ideas, fast

For most companies, there’s rarely a shortage of ideas. The challenge is making sure the ideas you choose to invest in pay off.

May 10 • 6 min read

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Top 3 insights about B2B buyers in 2022

Discover the latest B2B industry and buyer trends to understand what matters most to business decision-makers.

Mar 21 • 4 min read

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Hiring amid the Great Resignation: How tracking your employer brand can give you an edge

In a fiercely competitive hiring market, HR leaders can use brand health insights to better attract ideal candidates. Here’s how.

Feb 25 • 7 min read

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